Plant-Based Menus Are Not a Passing Fad

Canadians can expect more veggies on their plates in the coming years thanks to growth of so-called plant-based restaurant concepts—those that offer contemporary vegan and vegetarian fare to a growing audience of consumers who avoid meat, at least on occasion. Restaurants are showcasing more veggies as a main attraction, sometimes with full menus devoted to […]

Canadian Diners Sweet on Dessert Concepts

Dessert-focused concepts are a force to be reckoned with in Canada. In the past few years, the country has observed a significant growth in concepts focused entirely around a single dessert, ranging from doughnuts to sweet Belgian waffles to creatively topped soft serve. Here, we will take a look at some noteworthy concepts fueling this […]

Tech Trend in Canada: ‘Gotta Catch ‘Em All’

Pokemon Go has taken the world by storm. After its initial U.S. launch, the gaming app quickly topped Twitter in daily users and began engaging users for a longer amount of time each day than leading social media apps, including Facebook, Snapchat and Instagram. The game has experienced similar success since its Canadian launch on […]

Summer Flavour: Salted Caramel

According to Technomic MenuMonitor data, mentions of salted caramel are up 25.6% in the latest year-over-year period. We have observed a noteworthy boom in menu items featuring salt and caramel flavour pairings on chain menus this summer, ranging from beverages to desserts. Below are some salted caramel offerings recently introduced to chain menus. Montana’s BBQ […]

Sipping on Sweet Summer Beverages at Canadian Chains

As summer quickly approaches, operators are re-examining their beverage menus for innovation opportunities with seasonal limited-time offers. Restaurants are rolling out heat-busting iced and frozen drinks. We are seeing everything from creamy, candy-flavoured shakes to iced teas to healthy frosty frappes. Here are a few noteworthy beverage LTOs recently added to menus: Coffee Culture Cafe […]

Topped Fries Take Over the Menu

According to Technomic’s MenuMonitor database, menu mentions of loaded fries grew by 12.5% and poutine is up 22%, both in the latest two-year period. Fries are serving as a popular format for operators to flex their culinary creativity. This classic dish is getting topped with everything from spicy peppers to indulgent proteins to specialty sauces. […]

Brunch Gets a Boost in Canada

Brunch is on the rise in Canada, with significant help from the casual-dining segment and younger diners. In recent months, we have seen weekend brunch menus pop up at a number of Top 200 chain restaurants, including Original Joe’s Restaurant & Bar, Turtle Jack’s Muskoka Grill and Il Fornello. Here we will delve deeper into […]

Mixing and Matching with Value

For quick-service restaurants in particular, price point and value perception are driving influences for many patrons’ visits. Value menus, like the Dollar Menu & More at McDonald’s, are a classic way of cementing value perception at chains. However, many operators are employing new ways to provide value while appealing to consumers’ desires for choices and […]

McDonald’s Makes Moves in Coffee Segment

In December, McDonald’s Canada launched its first standalone McCafé at Union Station in Toronto and announced plans to open a second in the city in 2016. Although the concept saw little success during testing in the U.S., the McCafé brand has been an effective operation in Canada. Since launching its McCafé coffee lineup at restaurants […]

Canadians Favour Flavour

Flavour exploration continues to be top of mind for consumers. Technomic’s recently released 2015 Canadian Flavour Consumer Trend Report shows that 68% of respondents like trying new flavours of food from time to time, and 18% actively seek out new flavours to try on a regular basis. To stay relevant and competitive, operators are busy […]