QSRs take on ‘better burger’ with better-for-you offerings

As health and quality concerns become increasingly prominent among consumers, QSR burger chains are looking to fight off negative health perceptions. Burgers are typically seen as indulgent, with health concerns being a key deterrent for consumption. Consequently, healthful burgers have their appeal; 37% of Millennials say they try to opt for healthful options when ordering […]

Rising Beef Prices Driving Burger Industry Innovation

With the majority of consumers eating burgers at least weekly (57%), the popular entrée remains a staple of the American diet. Amid recent hurdles of rising beef prices and negative health perceptions, Technomic’s Burger Consumer Trend Report outlines key areas of opportunity relating to innovations that improve health and quality perceptions while maintaining a strong […]

What Fast Casual Gets Right About Burger Trends

The “better burger” segment was already on a roll, but economic factors have begun to exert even more pressure on cheeseburger-focused brands in ways that will favor fast casual over quick service. According to data in the 2015 Burger Consumer Trend Report, total burger consumption appears to have peaked and leveled off since 2013, likely […]

Premium Goes Beyond the Beef

Increased demand for burgers in the past several years combined with a dwindling beef supply have resulted in higher prices that are forecasted to increase even further. Consumers are feeling the effects: 51% say they have noticed that burger prices have increased over the past year, according to Technomic’s 2015 Burger Consumer Trend Report. Operators […]

Eight Sizzling New Speciality Burgers on U.K. Menus

In honour of spring’s arrival and the return—on intermittent days, at least—of outdoor-dining and grilling weather, we’re highlighting an array of savoury new burgers at leading U.K. chain restaurants and burger purveyors. All of the following have either debuted on menus or been announced since February, according to Technomic’s MenuMonitor online resource and the restaurants’ […]

A Look at Local Sourcing in Fast-Casual Restaurants

Several fast-casual concepts are getting into the local-sourcing game, turning a commitment into sourcing super-fresh, high-quality ingredients and supporting local producers into a selling point. What “local” looks like at fast-casual restaurants varies. San Ramon, CA-based Straw Hat Pizza, for example, prides itself on sourcing fresh produce for its pies from within 150 miles of […]

More Cheese, Please

“Rich and creamy” is the calling card of a range of new fast-casual menu additions seeking to tempt diners in from the cold. If, a few years ago, operators decided that everything is better with bacon, this spate of new entrée, starter and side-dish choices aims to show that the same is true for cheese. […]

Three Year-End U.K. Burger Trends

Mark 2013 as another busy year for burgers in the U.K. Three imported fast-casual burger chains made their London debut in July. Meanwhile, two homegrown better-burger players, Handmade Burger Co. and Gourmet Burger Kitchen, looked to revitalise: Handmade rolled out a new menu this fall, and GBK is in the middle of an 18-month drive […]

New Technomic Report Examines Factors Driving High Burger Consumption

Consumers are eating burgers more often than ever before, according to new research from Technomic. The overwhelming majority of consumers (95 percent) say they eat burgers at least once a month—and cravings are driving this high consumption. Half of consumers (49 percent) cite cravings as one of the top reasons they purchased a burger on […]

Restaurant Burgers: Thinking Outside the Bun

Consumers increasingly demand “more” from their restaurant visits; both in terms of what’s on the menu and the overall experience. Our recent Burger Consumer Trend Report found that the burger category is no exception. Fueled by the growth of the ‘better burger’ category and consumers’ shifting expectations toward variety, health and customization, a standard ground […]