Technomic Tube Vlog Reveals Generational Foodservice Preferences

Because consumers of all ages visit foodservice venues daily, having a solid understanding of how generational preferences differ is essential for success in today’s competitive market. To help industry leaders stay abreast of how each generation views and approaches foodservice, Technomic has created a new video blog series on its YouTube channel, dubbed “Technomic Tube.” […]

New Consumer Study from Technomic Reveals Emerging Generational Preferences and Opportunities in Foodservice

Generation Z, Millennials, Generation X and Baby Boomers total about 74 percent of the U.S. population—and make up the bulk of today’s foodservice consumers. Technomic recently examined the needs and behaviors of each generation—including our very first look at Generation Z—to uncover a number of differences and similarities by cohort. Gen Z, the first true […]

Decoding Generational Differences in Foodservice

While foodservice consumers span all ages, currently four generations occupy most tables at restaurants. As each group passes through familiar life stages, their shared eating-out preferences follow identifiable patterns. Restaurant operators and suppliers that understand how generational differences in attitude and lifestyle translate into unique needstates and preferences can use this information to drive incremental traffic and […]