Topped Fries Take Over the Menu

According to Technomic’s MenuMonitor database, menu mentions of loaded fries grew by 12.5% and poutine is up 22%, both in the latest two-year period. Fries are serving as a popular format for operators to flex their culinary creativity. This classic dish is getting topped with everything from spicy peppers to indulgent proteins to specialty sauces. […]

Canadian Chains Display National Pride

A handful of chains have been focusing their summer marketing campaigns on Canadian national pride. Chains are launching promotions that spotlight the country in a variety of ways, ranging from Canadian vacation giveaways to touring the country in a poutine-themed vehicle. Here are some recent Canada-themed campaigns: McDonald’s Canada launched the Great Canadian Taste Adventure, […]