Consumers Pick Premium Poultry

Consumers of chicken generally make no bones about having their favorite cut —whether it be white or dark, thigh or breast. And of course, cut preference depends on what one may be prioritizing. For example, Technomic’s 2015 Center of the Plate: Poultry Consumer Trend Report finds that both white and dark meat have its supporters; […]

5 Charts That Explain McDonald’s Move Toward Antibiotic-Free Chicken

A major portion of McDonald’s supply chain is getting the Chipotle Mexican Grill treatment, as the world’s largest burger chain will begin sourcing chicken only from poultry suppliers that don’t use human antibiotics on their animals. Leaders of the Golden Arches also announced McDonald’s would only sell milk from cows that have not been treated […]

Chicken, Turkey Gain Ground at Breakfast

For fast-casual operators, poultry still has untapped potential on morning menus, according to Technomic’s new Center of the Plate: Poultry Consumer Trend Report. Chicken and turkey are indeed gaining popularity at breakfast: Twenty-four percent of consumers surveyed in January for the report said they’ve been eating turkey at breakfast more often than they were two […]

Technomic Releases Update on Menu and Consumer Trends for Poultry

Note: This post was originally published as a company press release. While poultry—particularly chicken—is well-represented on restaurant menus, many diners are hungry for change. More than half of consumers (55 percent) want restaurants to offer a greater variety of chicken entrées, and 40 percent of consumers want to see more options for turkey entrées on the […]

How Chicken and Turkey Can Fly Even Higher on Restaurant Menus

Poultry is a major component of the foodservice industry, appearing on most restaurant menus. But with a market already so saturated with poultry, and chicken in particular, is there really room for more innovation? Is flavor innovation even necessary for poultry? The Center of the Plate: Poultry Consumer Trend Report suggests that restaurant operators will need […]